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Introducing EveryAction Spring '15

Marcella Vitulli

Springtime is in full bloom, and with it comes fresh updates and new features to the digital tools nonprofits love.

Earlier this year, we introduced you to Progress Bars and Pulse, two ways for you to connect with supporters online. Today, we’re excited to share hundreds more time-saving, engagement-building improvements, like integration for Eventbrite events and better document management.

Here are the highlights of some of the biggest updates you'll see in EveryAction Spring ’15.


Task Management

The new Task Management interface helps you organize efforts, view and manage individual and team to-do's, and set deadlines. 

It also offers task notifications and real-time tracking to make collaboration more efficient.



Email Series

Email Series is a time-saving tool that incorporates email best practices with the ease of automated outreach. 

Within the new email series tab, you can now automate engagement strategies like introducing new email subscribers to your organization through an welcome email series. The more knowledgable new subscribers are, the more likely they are to lend their support in the future.

From there, you can create strategic fundraising email series that focus on prompting existing supporters to take specific actions, like upgrading from an occasional supporter to a recurring donor.

You can even use email series to reengage inactive list subscribers with interesting content, while also growing email lists and improving email deliverability.



Document Management

With EveryAction Spring ‘15, you can now attach files to EveryAction contact records with document management. Whether grant management documents, pledge commitment letters, or invoices, the document management tool makes it easy to upload files and keep everything you need in one place.




EveryAction Spring ‘15 also includes a lot of exciting enhancements to the Advocacy tool.

It’s already built to give your supporters the power to quickly and reliably contact their elected officials about issues your organization cares about, directly through your website. With this latest update, we've improved overall performance and added customization of advocacy messages. 



At the state level, you can trust the EveryAction Advocacy tools to launch your campaign quickly and easily: just set up forms for supporters to craft and customize messages to their elected officials about your cause. 

From there, the tool allows you to contact over 7,500 state legislators and governors through verified email addresses to ensure your collective voice is being heard in the right offices.



Custom Targeting

Since advocacy extends beyond statehouses and Congress, EveryAction Spring ‘15 also introduces new custom targeting for non-elected officials like CEOs, regulators, and other decision-makers about issues that matter most to your organization.




Our team of passionate techies has been working tirelessly to bring a lot of new + enhanced features to EveryAction Spring ‘15 - we’re excited to see how you use them to do more good.

Topics: software