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Blog > communications

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    GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising

    October 3, 2018

    It’s no secret that storytelling in the digital age is essential for nonprofits, but the efficacy of stories depends largely on how clearly and strategically they’re communicated to each unique segment of your audience, also sometimes known as a persona.

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    • CRM

    • communications

    • data

    • donors

    Using CRM + Donor Management Software to Talk to Anyone

    August 17, 2016

    Whether you're reporting to your board, supporting teams in different departments, or just trying to get through to a specific type of donor, we've broken down all the ways your CRM + donor software can help. This post outlines: How to approach nine common donor types and helpful tips + tricks for smarter messaging Using reports to answer some of the typical questions you might get from a board member How CRM + nonprofit donor management software can help your teams work better together Bonus: get a free Nonprofit Donor Persona Template + sample to start building your communications strategy now!

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    • strategy

    • communications

    4 Ways to Make the Most of Your Nonprofit’s Media Coverage

    July 31, 2015

    Your nonprofit is crushing it - running great campaigns, sending awesome emails (that are actually making it to inboxes), engaging influencers in your space, and generally doing a stellar job at storytelling - and you're getting recognized for all of your hard work! Congrats! Now what? We asked Sacha Evans, Senior Associate at DG+CO, for expert tips nonprofits can use to leverage media coverage. Read on!

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