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Blog > digital

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    3 Easy Ways To Make Your Nonprofit's Email Program Stand Out Today [With Free Templates]

    November 15, 2018

    For most nonprofits, email is the backbone of their digital fundraising program. However, as all digital fundraisers know, effective email fundraising consists of far more than sending out an ask for donations.

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    • digital

    • engagement

    • testing

    5 Easy Ways Nonprofits Can Use Testing to Increase Digital Engagement

    September 27, 2018

    There’s no secret trick to instantly improving digital engagement for nonprofits. 

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    • social media

    • millennials

    • Facebook

    • digital

    • twitter

    Nonprofit Social Media 101: Lessons from Indivisible

    August 20, 2018

    We recently sat down with Becka Wall, a Social Media Strategist at Individual Project and former Assistant Director of Digital Content Strategy at NARAL Pro-Choice America, to talk about the basics of running social media for an organization or campaign. She had a lot of great insight to share about building your organization's digital profile and engaging authentically with supporters.

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    • digital

    • strategy

    Digital Storytelling with Yash Mori

    August 6, 2018

    Yash Mori is a progressive digital organizer and video producer. He has worked for a diverse slate of progressive campaigns and organizations, including Hillary for America, United We Dream, the Latino Victory Fund, and 350.org.

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    • organizing

    • nonprofit tools

    • community

    • digital

    • conferences

    EveryAction @ Bridge and Netroots

    July 30, 2018

    Summer conferences are in full swing and we’ll be at TWO of them this week! You can find the EveryAction team at the Bridge Conference in National Harbor and Netroots in New Orleans.

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    • digital

    • engagement

    A Nonprofit's Guide to Improving Digital Engagement

    July 20, 2018

    We live in a digital world, and while tried and true tactics like direct mail and telemarketing aren’t going away anytime soon, donors and activists increasingly expect nonprofits to communicate with them through digital mediums.

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    • digital

    • fundraising

    • engagement

    12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

    May 24, 2018

    The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads.

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    • fundraising

    • donors

    • email

    • engagement

    • Development

    • digital

    6 Reasons to Rethink Your Email Newsletter

    March 29, 2018

    Email fundraising and organizing has changed a lot since mass email tools first appeared on the scene. Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. But in today’s digital landscape, their impact has somewhat diminished. With major organizations and political campaigns adopting a more direct, targeted email donation ask, it can be intimidating to keep up with emerging trends. Here are six reasons why you should rethink your email newsletter.

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    • digital

    [VIDEO] The 3 Nonprofit Digital Trends to Watch in 2016

    December 22, 2015

    ‘Tis the season for trend forecasting! Recently, we took a break from reflecting on an exciting year here at EveryAction to look ahead to 2016 and the trends that will shape the nonprofit sector. Spoiler: there's a lot to look forward to, especially in digital.

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    • campaigns

    • digital

    3 Key Elements of a Digital Campaign Plan

    November 30, 2015

    Originally posted on the NTEN Connect blog on November 20, 2015 Campaigns are big, daunting undertakings. When you’re starting with a blank sheet of paper, it can be hard to know where to begin. There are a number of campaign components to arrange and polish - donation pages, email templates, Facebook advertisements, calls-to-action, etc. It’s tough to figure out how to put it all together into a coherent, concerted, and (hopefully) successful campaign. By focusing on these three key campaign elements, you can organize your resources into a winning strategy and join the ranks of some seriously awesome digital campaigns.

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