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Blog > social-media

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    Nonprofit Social Media 101: Lessons from Indivisible

    August 20, 2018

    We recently sat down with Becka Wall, a Social Media Strategist at Indivisible Project and former Assistant Director of Digital Content Strategy at NARAL Pro-Choice America, to talk about the basics of running social media for an organization or campaign. She had a lot of great insight to share about building your organization's digital profile and engaging authentically with supporters.

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    • social media

    Facebook Events Integration Pulls Attendee Data Directly into EveryAction

    May 11, 2017

    NOTE: Due to changes made by Facebook engineering in April 2018, this integration has been discontinued. We're working on a fix to continue providing similar functionality to all our users!   Facebook is one of the most important digital organizing tools of our time. Every day, nonprofits and other organizations use Facebook's events platform to build crowds and recruit attendees to actions, p

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    • social media

    Leverage Your Supporters' Influence and Follow Engagement with Social Share Tracking

    May 11, 2017

    Organizations have enormous untapped potential in the form of their supporters’ social networks and influence.

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    • social media

    Expanded Social Matching Allows Nonprofits to Learn Even More About Their Supporters

    May 11, 2017

    Understanding your supporters and meeting them where they are is an increasingly important part of any outreach campaign. From a grassroots effort to mobilize broad audiences like the Women’s March to high-touch, high dollar fundraising, having more information about the social media habits of your supporters will help you be more effective in your outreach.

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    • #givingtuesday

    • social media

    You Gotta Believe: the Finest #UNselfie Posts of #GivingTuesday 2016

    November 29, 2016

    Ah, #GivingTuesday... the day donors wake up from their post-Thanksgiving food stupors, reflect on spending too much money during those retail-holidays-that-shall-not-be-named, and decide to offset the materialistic frenzy with some good-for-the-soul charitable giving - and then, of course, they take a selfie.  We're back again this year with all-day coverage of the best #UNselfie posts from around the web - send us your favorites on Twitter and check back here for updates!

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    • social media

    • data

    • campaigns

    Social Media with M+R: How to Measure the Metrics that Matter

    September 20, 2016

    Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R, to discuss all things social media metrics.  Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. I also tried out a lot of math jokes on her - check out the video to see how they landed, or read on for the highlights of our conversation.

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    • social media

    • community

    Two Tactics for Refreshing Your Social Media Strategy in 2016

    January 6, 2016

    You made it! The first week of 2016 is halfway over and you're finally getting back into the swing of things, but it's hardly business as usual.  Hopefully, you've taken all of the insightful nonprofit knowledge from 2015 and started applying it to your work in the new year... right? 

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    • social media

    • #givingtuesday

    Attitude of Gratitude: our Favorite #UNselfies from #GivingTuesday 2015

    December 1, 2015

    Ready or not, it's #GivingTuesday! The single busiest giving day of the year is here, and with it comes one of our favorite social media campaigns, the #UNselfie. 

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    • guest post

    • nonprofit campaigns

    • social media

    The Biggest Social Media Mistakes to Avoid During Your Next Nonprofit Campaign [Part 2]

    June 23, 2015

    We called on Ritu Sharma, social media expert and CEO of Social Media for Nonprofits, for some advice on mistakes to avoid during your next nonprofit campaign. Read on for Part 2 of her post! (If you missed Part 1, check it out here!)

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    • guest post

    • nonprofit campaigns

    • social media

    The Biggest Social Media Mistakes to Avoid During Your Next Nonprofit Campaign [Part 1]

    June 17, 2015

    Recently, we've been taking a look at the ins and outs of nonprofit campaigns: everything from free tools you can use, how to properly do influencer outreach, and words of caution around trying to "go viral." But we wanted to dive a little deeper into the social media aspect of nonprofit campaigns, so we called on Ritu Sharma, social media expert and CEO of Social Media for Nonprofits, for some advice on mistakes to avoid during your next nonprofit campaign. Read on for Part 1 of her post! 

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